Intervista

How does KnowBe4 stay ahead of evolving cyber threats to ensure its security awareness training remains effective and up-to-date?

At KnowBe4, we draw on a global network of experts that inform our training. Our courseware department has offices around the world, packed with experts in local compliance requirements and highly experienced in creating culturally relevant content. These teams work closely with subject-matter experts to monitor trends and create training content. The entire setup runs like a well-oiled machine, producing content in more than 35 languages with dozens of new modules every quarter.

 

How does KnowBe4 measure the effectiveness of its security awareness training programs, and what metrics do you use to demonstrate ROI to clients?

1. The effectiveness of our training is documented on the platform. Our annual Phishing by Industry Benchmarking report highlights one key metric. The Phish Prone Percentage (PPP) is the proportion of employees that fail a phishing simulation by clicking a link or even entering credentials. It is a metric to measure the risk of phishing. We also analyze the effectiveness of training and phishing simulation in a whitepaper.
2. The KnowBe4 Security Culture Survey is a very powerful tool to assess the security posture of the entire organization and compare yourself with the sector and other organizations across the globe. The security culture report boasts a wealth of information with additional insights. Security culture refers to the ideas, customs, and social behaviors that affect the security of an organization.
3. Beyond these reports, we demonstrate ROI through a reduction in risk exposure through a stronger cybersecurity posture and time savings in email alert investigation, and reduction in incident response costs. In a model calculation, we estimate an ROI of 276% with a less than 3-month payback.